Managerial Communication: Syllabus

OBJECTIVES:

The course is aimed at equipping the students with necessary techniques and skills of communication to inform others, inspire them and enlist their activity and willing cooperation in the performance of their jobs.

===========================================================

MODULE-1

COMMUNICATION IN BUSINESS:

-- Importance of Communication.
-- Forms of Communication.
-- Communication Network of the Organisation.
-- Process of Communication: Different Stages.
-- Difference between Oral & Written Communication.

MODULE-2

ORAL COMMUNICATION:

-- Fundamentals of Oral Communication: Introduction, Barriers and Gateways in Communication, Listening, Feedback, Telephonic Messages.
-- Public Speaking and Presentation of Reports, PowerPoint Presentation, Body Language, Facial Expressions, Non-verbal Communication, emotional Intelligence, Creativity in Oral Communication, Persuasive Communication.
-- Communication through organizing various events like conferences, committee meetings, press meets, seminars, fests and the like.

MODULE-3

REPORT WRITING:

-- Writing an Effective Report, Stages of Writing, Composing Business Messages, Style and Tone, Five Ws and one H of Report Writing.
-- Planning and Types of Reports, Divisions, Numbering and use of Visual Aids.
-- Creativity in Written Communication, Use of Pictures, Diagrams in Written Communication.

MODULE-4

BUSINESS COMMUNICATION:

-- Writing Commercial Letters, Business Letter Format.
-- Types of Letters - Routine Business Letters, Sales Letters, Resume and Job Applications, Business Memos, eMail Messages, Proposals, Technical Articles, Telegrams, Telex Messages, Facsimiles, Electronic Mail, Handling a Mail, Maintaining a Diary, Legal Aspects of Business Communication, Negotiation Skills.

MODULE-5

ROUTINE CORRESPONDENCE:

-- Circulars, Drafting Notices, Handling Complaints, Evaluating Interview Performance, Articles, Formal Invitations.
-- Proforma for Performance Appraisals, Letters of Appointment, Captions for Advertising, Company Notice related Shares, dividends, MoA, AoA, Annual Reports, Minutes of Meetings, Action taken on Previous Resolution.

===========================================================

BOOKS RECOMMENDED

1. Scot Ober, Contemporary Business Communication, Biztantra
2. Bovee, Thill & Schatzman, Business Communication Today, Pearson
3. Nageshwar Rao and Rajendra Das, Business skills, HPH
4. Mary Ellen Guffy, Business Communication, Thomson
5. M Ashraf Rizvi, Effective Technical Communication, TMH
6. Meenakshi Raman and Sangeeta Sharma, Technical Communication, Oxford
7. Micheal Osborn and Suzanne Osborn, Public Speaking, Biztantra
8. John Seely, Oxford Writing and Speaking, Oxford
9. Parag Diwan, Business Communication, EB

Purpose of this Blog

Hi Friends! -- This blog is created exclusively for 'YOU' the MBA-I Sem students of SAMS. Through this blog I intend to give you the most I can, related to Managerial Communication. You can download the study material and go along with the subject at your own pace.

I want that this blog should act as a 'Two-way Communication Tool' for mutual benifit. Therefore you are expected to actively participate by way of posting your comments as soon as poosible, after something appears from my side on this blog.

Now, let us have a look at the "Syllabus" prescribed by Bangalore University.

Welcome

to all the Students

of

MBA : 2007-09 Batch

to

The Department of Management,

of

Sambhram Academy of Management Studies (SAMS)

***